Southwest Airlines (LUV) has become known over the past two decades as a♛ thriving airline company operating in a time when most airlines have been struggling.

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The Only Large Low-Cost Airline

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One way of measuring strength is size. According to this theory, large airlines will experience declines, but they will not actually go out of business. Southwest is one of the big four airlines in the U.S., along with American Airlines (AAL), Delta (DAL), and United (UAL). This means that Southwest has♑ bigger reserves in cash, credit, and 🦋other assets than smaller airlines.

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The Right Recruits

While Southwest Airlines’ entire business model is important, arguably the most valuable 澳洲幸运5开奖号码历史查询:competitive advantage has been its focus on hiring the right people. Southwest prides itself on being a people-oriented airline that operates with friendly and approachable employees and team members. Per its business model, Southwest hires employees who embody the company’s 澳洲幸运5开奖号码历史查询:brand messaging and have a passion for helping🀅 customers. Southwest has꧟ stringent hiring practices and policies to ensure the right mix of team members.

Southwes🐲t Airlines has a business-oriented focus on the customer’s experience. Part of that customer experience comes from the attitude and helpfulness of the employees it hi🐼res. However, there are many more factors that go into this competitive advantage.

Flexible Policies

Southwest Airlines has set various policies and procedures that make flying with the airline easy. One of these is Southwest’s cancellation policy. The airline allows a customer to cancel a reservation up to 10 minutes before the flight’s departure. More important, the funds from the cancellation are available for a future trip. Policies such as this one ensure that the customers of Southwest Airlines remain satisfied and help build high levels of 澳洲幸运5开奖号码历史查询:brand loyalty.

Rewards and Pricing

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Besides motivated employees and great 澳洲幸运5开奖号码历史查询:customer service, Southwest Airlines offers one of the lowest-priced solutions for air travel. Its prices are quite low compared with other large airlines, such as Delta and American Airlines. Southwest had to build its 澳洲ღ幸运5开奖号码历史查询:business model around low operating costs to be able to offer low prices. It only has a few aircraft types, which helps the airline reduce its costs. It also services smaller airports that don’t charge as much for gate access. If a customer can find a lower-priced ticket, Southwest Airlines matches the price.

Continuing to Improve

Southwest Airlines has a track record for be🤡ing very f🎀orward-thinking. It is boosted by a flexible business model that supports rapid change. This puts the company in a better position to deal with the disruptions caused by economic events that are beyond its control. Southwest is always looking for lower-cost solutions, and that is more important than ever before.